Founder-led, on purpose.
Vaibhav Kumbhar
Founder, KalpRiti
I'm Vaibhav Kumbhar, the founder of KalpRiti. I started as a graphic designer, and moved through creative work and marketing into building agencies.
Across that work I kept seeing the same thing: good products explained badly. Not because anyone was careless, but because a film, an ad and a landing page rarely behave like one piece of communication. The customer is left to connect them.
KalpRiti is my answer to that. Design the story, the interaction and the next step together, so people understand why a product matters to them.
I also run Kanbharu, a local marketing agency.
“Creativity should do more than capture attention. It should help people think, feel, understand and act. Brands should mean more, and experiences should do more.”
We're a young, founder-led creative studio. We're developing our approach through working concepts and experiments, starting with interactive campaign experiences. We're early, so we won't pretend to have a long list of case studies or performance claims.
KalpRiti is small and founder-led. When a project needs other specialists, we'll say so, and we'll tell you who's involved.
Let's build an experience for your product.
Discuss a Campaign